You may have noticed some changes on the Debitum website: a new logo, a new website and a new shade of pink. This is more than a visual update. Over the past year, we reworked how Debitum looks and how it explains itself, because the company itself has changed.
We have changed. Our brand needed to catch up.
Debitum was founded in 2019. Since then, we have new ownership, a different team and bigger ambitions. We have also learned a lot about what matters to our investors. Our visual identity and website had not kept pace. The site had grown more complex than it needed to be, with information spread across too many sections and the important details hard to find. We wanted a site that is easier to use and easier to understand.
Some things are worth keeping. Like pink.
One of the biggest questions during our rebranding process was what to do with our signature pink. After all, pink is not exactly the color you would expect from a fixed-income investment platform. In an industry dominated by blues, greens and conservative design, Debitum has always stood out. And we like that. Pink has been with us for years, through every milestone and every step in building trust with investors. So we kept it, in a more refined shade, with a sharper and more modern visual identity. And while simplifying things, we have also made another decision.
We are no longer calling ourselves Debitum Investments. We are simply Debitum.
Our brand has built strong recognition over the years, something we can also see in how people search for us online. Today, our community has grown to more than 35 000 investors. We do not need a longer name to explain who we are. Just Debitum.
Real investments. Real businesses.
At the heart of our new identity is a message we want to make clearer than ever – your money can do more than earn interest. It can help real businesses grow.
We believe investing should create value on both sides.
For investors – opportunities to earn passive income through fixed-income investments.
For businesses – access to financing that helps them expand, acquire assets, create jobs and contribute to the wider economy.
A forestry company buys more land. An agricultural company expands its operations. A small business gets the capital for its next step. Behind every financing opportunity is a real business with a real plan. Debitum, an EU-regulated investment platform, connects these businesses with investors.
What is new
First, what has not changed. Debitum is the same regulated platform, offering fixed-income investments that support businesses in the real economy. You can still invest in sectors such as forestry, agriculture, land, gaming and small and medium-sized businesses. Our financing remains asset-backed, with collateral and security arrangements. What has changed is how we present these opportunities and explain them.
A website built around what matters
We cut the number of sections and reorganized the navigation. The key details are now easier to find and compare.
A clearer view of where your money goes
The new sector overview shows the industries financed through Debitum, from forestry and agriculture to gaming and business financing. We are also adding more information about our Financing partners, the businesses behind each opportunity.
More data
The Statistics section now gives a clearer view of how Debitum performs and develops. We also explain the financial instruments on our platform, including notes and asset-backed securities (ABS): how they work and how they differ.
Getting to know Debitum better
The updated About section tells you more about the company, our team and how we operate. Financial statements, reports and other company documents are now easier to find.
What comes next
This launch is a milestone, not the end of the work. We will keep analyzing how you use the website, which information matters most to you and what could work better. The platform is next: more accessible information, simpler processes and features that make investing easier. Your feedback shapes what we build.
Welcome to the new Debitum.
This is a marketing communication and should not be interpreted as investment research, advice, or an endorsement to invest. The historical performance of financial instruments is not indicative of future outcomes. Investing involves risks; the value of investments may fall as well as rise. Be sure to assess your knowledge, experience, financial situation, and investment goals before investing.
